Proceedings of the 11th International Conference on Emerging Challenges: Smart Business and Digital Economy 2023 (ICECH 2023)

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Shareable Tourism and Beyond: Understanding the Determinants of Continued Hosting on Couchsurfing

Authors
Truong Dinh Quoc Bao1, *
1Faculty of Marketing, University of Economics, The University of Danang, Danang City, Vietnam
*Corresponding author. Email: truongdinhquocbao@gmail.com
Corresponding Author
Truong Dinh Quoc Bao
Available Online 5 February 2024.
DOI
10.2991/978-94-6463-348-1_42How to use a DOI?
Keywords
shareable tourism; Couchsurfing; hosting; intention
Abstract

Research purpose:

The research aims to explore the motivations that drive couchsurfing members to continue hosting travelers. The objective of the study is to answer the following research question: What are the motivations of a host (provider) accepting hosting tourists (or travelers)?

Research motivation:

A few of studies research Couchsurfing member’s motivations. Most of them focus on tourists’ motives or both hosts and surfers in general. There have not been enough researches related to why they host. Therefore, the study aims to investigate factors that make Couchsurfing members intend to continue hosting travelers.

Research design, approach, and method:

In order to achieve the research objective presented above, a qualitative approach was used. The data collection was conducted using individual depth interviews.

Main findings:

The study revealed five factors that can be motivations for intention to host travelers. They are Making friends, Self- development, Reciprocity, Enjoyment and Sympathetic understanding.

Practical/managerial implications:

Motivations driving hosts to sustain their engagement in hospitality exchange were explored within the context of shareable tourism, utilizing the perspective of Continuance Intention Theory. The implications of this study for the practice of shareable tourism are substantial.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 11th International Conference on Emerging Challenges: Smart Business and Digital Economy 2023 (ICECH 2023)
Series
Advances in Economics, Business and Management Research
Publication Date
5 February 2024
ISBN
10.2991/978-94-6463-348-1_42
ISSN
2352-5428
DOI
10.2991/978-94-6463-348-1_42How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Truong Dinh Quoc Bao
PY  - 2024
DA  - 2024/02/05
TI  - Shareable Tourism and Beyond: Understanding the Determinants of Continued Hosting on Couchsurfing
BT  - Proceedings of the 11th International Conference on Emerging Challenges: Smart Business and Digital Economy 2023 (ICECH 2023)
PB  - Atlantis Press
SP  - 547
EP  - 554
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-348-1_42
DO  - 10.2991/978-94-6463-348-1_42
ID  - Bao2024
ER  -