Proceedings of the 2022 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022)

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A Preliminary Study Exploring the Effects of Artificial Intelligence on Fintech Innovation Resistance

Authors
Siqi Jiang1, Yuyin Tang1, Jung Chieh Lee1, *
1International Business Faculty, Beijing Normal University at Zhuhai, Zhuhai, Guangdong, China
*Corresponding author. Email: jclee@bnu.edu.cn
Corresponding Author
Jung Chieh Lee
Available Online 31 December 2022.
DOI
10.2991/978-94-6463-036-7_136How to use a DOI?
Keywords
Fintech; Innovation Resistance; Artificial Intelligence; Perceived Intelligence; Perceived Anthropomorphism
ABSTRACT

As a cutting-edge financial technology (fintech), artificial intelligence (AI) has been incorporated into financial services, thereby facilitating the innovation of financial services. However, extant research has failed to explore users’ resistance to AI-based fintech innovation. Accordingly, this paper develops a research model by employing innovation resistance theory (IRT) to understand the ways in which certain AI features, i.e., intelligence and anthropomorphism, impact fintech innovation resistance via innovation barriers (usage barriers, value barriers, risk barriers, traditional barriers, and image barriers) among fintech users. The proposed model helps us further understand the perceptions of individual users concerning the use of innovative fintech services in the context of AI.

Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
31 December 2022
ISBN
10.2991/978-94-6463-036-7_136
ISSN
2352-5428
DOI
10.2991/978-94-6463-036-7_136How to use a DOI?
Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Siqi Jiang
AU  - Yuyin Tang
AU  - Jung Chieh Lee
PY  - 2022
DA  - 2022/12/31
TI  - A Preliminary Study Exploring the Effects of Artificial Intelligence on Fintech Innovation Resistance
BT  - Proceedings of the 2022 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022)
PB  - Atlantis Press
SP  - 923
EP  - 927
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-036-7_136
DO  - 10.2991/978-94-6463-036-7_136
ID  - Jiang2022
ER  -