Research on the Reform of Practical Teaching of Business Administration Major in Applied Undergraduate Universities

DOI

10.2991/assehr.k.200401.010How to use a DOI?

Keywords

applied, business management, teaching, practice

Abstract

With the further development of China’s socialist market economy, the competition among enterprises has become increasingly fierce, and the concept of talents of enterprises has also changed. It is more inclined to introduce applied talents. Practice teaching is an irreplaceable important link for cultivating applied talents. The subject characteristics and talent training objectives of the applied undergraduate business management major determine the focus of the practical curriculum system. At present, there are certain problems in the arrangement and implementation of practical teaching in the business administration majors of the undergraduate colleges. According to Li Xingguo, Feng Jianping, Li Wei, Rao Jianing, Li Xuxuan, Li Yingxia and other scholars, this paper analyzes the current situation and existing problems of applied undergraduate business management professional practice teaching, and puts forward the basic ideas for constructing practical teaching reform of business administration major.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Xiu Liu
AU  - Shangxin Chang
PY  - 2020
DA  - 2020/04/06
TI  - Research on the Reform of Practical Teaching of Business Administration Major in Applied Undergraduate Universities
BT  - Proceedings of the International Conference on Education, Economics and Information Management (ICEEIM 2019)
PB  - Atlantis Press
SP  - 35
EP  - 38
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200401.010
DO  - 10.2991/assehr.k.200401.010
ID  - Liu2020
ER  -