Promotion Mechanism of Ganpo Local Culture’s “Going-out” Strategy

DOI

10.2991/icemaess-15.2016.42How to use a DOI?

Keywords

Ganpo Local Culture, “Going-out” Strategy, Promotion Mechanism

Abstract

Ganpo local culture is one shining star among Chinese local culture, which has bred and accumulated profound local culture for Ganpo. These local cultures have also vigorously promoted the development of economic society in Jiangxi. However, Ganpo local culture has not enjoyed high reputation or influence throughout the country at present. To go out, it has been confronted by many problems, including insufficient capital, weak marketization, insufficient governmental supervision and defective cultural innovations. Therefore, to implement the “going-out” strategy of Ganpo local culture, it must vigorously promote the “going-out” strategy, from theses perspectives, respectively are expanding capital investment mechanism, promoting market operation mechanism, improving governmental supervision mechanism, strengthening opening and cooperation mechanism and promoting cultural innovative mechanism.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Pingrong Tu
AU  - SuQin Zhou
PY  - 2015/12
DA  - 2015/12
TI  - Promotion Mechanism of Ganpo Local Culture’s “Going-out” Strategy
BT  - Proceedings of the 2015 3rd International Conference on Education, Management, Arts, Economics and Social Science
PB  - Atlantis Press
SP  - 186
EP  - 190
SN  - 2352-5398
UR  - https://doi.org/10.2991/icemaess-15.2016.42
DO  - 10.2991/icemaess-15.2016.42
ID  - Tu2015/12
ER  -