Dynamic Pricing Strategy based on the Competitors-referenced for Fresh Goods in E-commerce
Authors
Lina Chang, FuHui Jing, Hong Wang
Corresponding Author
Lina Chang
Available Online December 2015.
- DOI
- 10.2991/icemaess-15.2016.106How to use a DOI?
- Keywords
- Electricity Suppliers, Fresh Goods, Product Selection, Dynamic Pricing
- Abstract
In recent years, it becomes a hot spot in the e-commerce industry that electricity suppliers involved in the fresh goods in China. The uniqueness of the products they sell makes the development of fresh electricity suppliers become a topic worth studying. Due to the status quo, established the pricing models of fresh goods in electricity suppliers, competitors-referenced method is introduced to dynamic pricing of fresh electricity suppliers. Hope to improve the market competitiveness of e-commence suppliers through reasonable pricing.
- Copyright
- © 2016, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Lina Chang AU - FuHui Jing AU - Hong Wang PY - 2015/12 DA - 2015/12 TI - Dynamic Pricing Strategy based on the Competitors-referenced for Fresh Goods in E-commerce BT - Proceedings of the 2015 3rd International Conference on Education, Management, Arts, Economics and Social Science PB - Atlantis Press SP - 478 EP - 483 SN - 2352-5398 UR - https://doi.org/10.2991/icemaess-15.2016.106 DO - 10.2991/icemaess-15.2016.106 ID - Chang2015/12 ER -