Innovation & Entrepreneurship “Regenerate” A Fashion Entrepreneur Has a Flair for Fighting Poverty

DOI

10.2991/assehr.k.211209.230How to use a DOI?

Keywords

Entrepreneurship; innovation; collaboration; market analysis; business strategy

Abstract

This Work, titled ‘Innovation and Entrepreneurship -- Regenerate’, describes the start-up of an eco-friendly clothing brand, ‘Regenerate’, its future direction and suggestions. Paper identifies the suitable business partners for the brand by analyzing its strengths and weaknesses and different business models. It plans future sales method with the help of comprehensive market research, helps brands “Regenerate” to find brand value and achieve brand’s goal, from a small and local company to a large and international brand. The main significance of the research is firstly to analyze how an innovative company should develop with the help of actual examples, and secondly to give guidance and inspiration to entrepreneurs who are starting businesses or have intentions.

Copyright

© 2021 The Authors. Published by Atlantis Press International B.V.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Zuer Wang
AU  - Ziou Dong
PY  - 2021
DA  - 2021/12/15
TI  - Innovation & Entrepreneurship “Regenerate” A Fashion Entrepreneur Has a Flair for Fighting Poverty
BT  - Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021)
PB  - Atlantis Press
SP  - 1415
EP  - 1418
SN  - 2352-5428
UR  - https://doi.org/10.2991/assehr.k.211209.230
DO  - 10.2991/assehr.k.211209.230
ID  - Wang2021
ER  -