Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021)

The Influence of Female Consumer Psychology on the Experience-based Economy

Taking Chinese women as an example

Authors
Ruoyao Lirli22@lasallehs.org
La Salle College preparatory high school, 3880 E Sierra Madre Blvd, Pasadena, CA 91107
Corresponding Author
Available Online 15 December 2021.
DOI
10.2991/assehr.k.211209.271How to use a DOI?
Keywords
Chinese women; consumer psychology; experience economy; winning the market
Abstract

With the rise of women’s status and their essential status in economic development, women’s consumer psychology has become one of the vital factors influencing the development of the new experience economy. Respecting women’s needs and catering to women’s consumer psychology has become crucial links for businesses to win the market. This article analyzes the status quo and characteristics of female consumer psychology, reveals the influence of female consumer psychology on the experience economy and proposes relevant countermeasures and suggestions that businesses should attach importance to female consumer psychology to occupy the female consumer market.

Copyright
© 2021 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021)
Series
Advances in Economics, Business and Management Research
Publication Date
15 December 2021
ISBN
10.2991/assehr.k.211209.271
ISSN
2352-5428
DOI
10.2991/assehr.k.211209.271How to use a DOI?
Copyright
© 2021 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Ruoyao Li
PY  - 2021
DA  - 2021/12/15
TI  - The Influence of Female Consumer Psychology on the Experience-based Economy
BT  - Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021)
PB  - Atlantis Press
SP  - 1688
EP  - 1691
SN  - 2352-5428
UR  - https://doi.org/10.2991/assehr.k.211209.271
DO  - 10.2991/assehr.k.211209.271
ID  - Li2021
ER  -