Proceedings of the 2022 4th International Conference on Economic Management and Cultural Industry (ICEMCI 2022)

The Impact of Enterprise Digital Transformation on the Foreign Investment Strategy of Enterprises

Authors
Puchen Wang1, *
1Faculty of Social Science and Law, University of Bristol, Bristol, BS8 1QU, UK
*Corresponding author. Email: wdwpch@126.com
Corresponding Author
Puchen Wang
Available Online 27 December 2022.
DOI
10.2991/978-94-6463-098-5_93How to use a DOI?
Keywords
Digital transformation foreign direct investment investment strategy
Abstract

The development potential of the digital economy is huge, which has triggered new thinking on the understanding of the digital economy in various industries. More and more enterprises have carried out digital transformation and achieved certain results. There are many factors that affect the foreign direct investment of enterprises. This essay combines the development of the digital economy to study the impact of the digital transformation of enterprises on the foreign investment strategy of enterprises. The first part of this essay is the introduction, which introduces the background and significance of the topic of the essay. The second part is a literature review, which mainly includes a summary and comment on the literature related to the digital transformation of enterprises and the entry strategy of foreign direct investment. The third part analyzes the data, defines the types of variables and analyzes the relationship between the variables, and explains the results obtained. The fourth part is the conclusion, which summarizes the results found in the essay, and puts forward relevant suggestions for Chinese enterprises and explains the limitations of this essay.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 4th International Conference on Economic Management and Cultural Industry (ICEMCI 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
27 December 2022
ISBN
10.2991/978-94-6463-098-5_93
ISSN
2352-5428
DOI
10.2991/978-94-6463-098-5_93How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Puchen Wang
PY  - 2022
DA  - 2022/12/27
TI  - The Impact of Enterprise Digital Transformation on the Foreign Investment Strategy of Enterprises
BT  - Proceedings of the 2022 4th International Conference on Economic Management and Cultural Industry (ICEMCI 2022)
PB  - Atlantis Press
SP  - 816
EP  - 827
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-098-5_93
DO  - 10.2991/978-94-6463-098-5_93
ID  - Wang2022
ER  -