Proceedings of the 2022 2nd International Conference on Enterprise Management and Economic Development (ICEMED 2022)

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Research on Financial Risk Management in Coffee Industry under COVID-19

Evidence from Starbucks Inc.

Authors
Ou Xinyue1, a,*, †, Lanfeng Qiao2, b, *, †, Chenxin Yang3, c, *, †
1Department of Accounting, Guangdong University of Foreign Study, Guangzhou, China
2Surrey International Institute, Dongbei University of Finance and Economics, Dalian, China
3Department of Accounting, Hubei Economics Of University, Hubei, China
†

These authors contributed equally

*Corresponding author. Email: a2411742841@qq.com
Corresponding Authors
Ou Xinyue, Lanfeng Qiao, Chenxin Yang
Available Online 1 July 2022.
DOI
10.2991/aebmr.k.220603.002How to use a DOI?
Keywords
Coffee Industry; Starbucks Inc; Liquidity Risk; Financial Capacity; Revenue Forecast
Abstract

Based on the huge impact of the COVID-19 outbreak on the world economy, this paper examines the financial analysis of the new coffee industry under the current pandemic. Here we take Starbucks, the representative of the coffee industry, as an example, adopts data collection method, comparison method, etc., and draws a conclusion that the coffee industry has gained development opportunities by taking advantage of its own characteristics in the context of the epidemic from the perspective of liquidity risk and financing capacity. This paper provides a new perspective for analysing the financial situation of the coffee industry and can provide some forecast for the choice of the development direction of the coffee industry under the epidemic situation.

Copyright
© 2022 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

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Volume Title
Proceedings of the 2022 2nd International Conference on Enterprise Management and Economic Development (ICEMED 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
1 July 2022
ISBN
10.2991/aebmr.k.220603.002
ISSN
2352-5428
DOI
10.2991/aebmr.k.220603.002How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Cite this article

risenwbib
TY  - CONF
AU  - Ou Xinyue
AU  - Lanfeng Qiao
AU  - Chenxin Yang
PY  - 2022
DA  - 2022/07/01
TI  - Research on Financial Risk Management in Coffee Industry under COVID-19
BT  - Proceedings of the 2022 2nd International Conference on Enterprise Management and Economic Development (ICEMED 2022)
PB  - Atlantis Press
SP  - 3
EP  - 9
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.220603.002
DO  - 10.2991/aebmr.k.220603.002
ID  - Xinyue2022
ER  -