Proceedings of the 2022 2nd International Conference on Enterprise Management and Economic Development (ICEMED 2022)

The Impact of COVID-19 on The Automotive Industry

A Case Study of Ford Motor

Authors
Jiarui Liang1, , Xingchen Pan2, , Binger Wang3, *, , Siyuan Yang4,
1School of Management, Mingchuan University, Taipei 111, Taiwan
2School of Economics and Management, Tianjin University of Science and Technology, Tianjin 300457, China
3International Business School Suzhou (IBSS), Xi’an Jiaotong-Liverpool University, Suzhou 215028, China
4Sun Wah International Business School (SWIBS), Liaoning University, Shenyang 110000, China

These authors contributed equally

*Corresponding author. Email: Binger.wang20@student.xjtlu.edu.cn
Corresponding Author
Binger Wang
Available Online 1 July 2022.
DOI
10.2991/aebmr.k.220603.194How to use a DOI?
Keywords
Epidemic; Auto industry; Ford; Financial analysis; Strategic analysis
Abstract

Starting from the COVID-19 epidemic in recent years and combining the characteristics of the automobile industry, this paper will take Ford as a prominent case. Through the analysis of ford’s financial situation and strategic analysis. Discuss how the COVID-19 epidemic has affected the automotive industry in recent years, and what measures should the automotive industry take to get rid of these negative impacts, or what opportunities should be seized from the epidemic to promote new industry development

Copyright
© 2022 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

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Volume Title
Proceedings of the 2022 2nd International Conference on Enterprise Management and Economic Development (ICEMED 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
1 July 2022
ISBN
10.2991/aebmr.k.220603.194
ISSN
2352-5428
DOI
10.2991/aebmr.k.220603.194How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Cite this article

TY  - CONF
AU  - Jiarui Liang
AU  - Xingchen Pan
AU  - Binger Wang
AU  - Siyuan Yang
PY  - 2022
DA  - 2022/07/01
TI  - The Impact of COVID-19 on The Automotive Industry
BT  - Proceedings of the 2022 2nd International Conference on Enterprise Management and Economic Development (ICEMED 2022)
PB  - Atlantis Press
SP  - 1199
EP  - 1202
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.220603.194
DO  - 10.2991/aebmr.k.220603.194
ID  - Liang2022
ER  -