Research on the Visa Service Quality of Chinese Outbound Tourists Based on the SERVQUAL Model
Authors
Kaibo Zhou
Corresponding Author
Kaibo Zhou
Available Online September 2019.
- DOI
- 10.2991/icemse-19.2019.166How to use a DOI?
- Keywords
- outbound tourism, visa service, quality evaluation, SERVQUAL model
- Abstract
China has become the world's largest source of outbound tourists. With the surge of the number of outbound tourists, the problem of visa service for outbound tourists becomes more and more prominent. Effective evaluation and improvement of quality are the key factors to optimize the tourist visa service. Therefore, this paper chooses the service quality of outbound tourist visa as the research object, uses SERVQUAL model to conduct questionnaire survey, data analysis and effective evaluation on visa service quality, and proposes improvement measures for existing problems in visa service. This study hopes to provide a reference for the improvement of visa service quality of Chinese outbound tourists.
- Copyright
- © 2019, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Kaibo Zhou PY - 2019/09 DA - 2019/09 TI - Research on the Visa Service Quality of Chinese Outbound Tourists Based on the SERVQUAL Model BT - Proceedings of the 2019 3rd International Conference on Education, Management Science and Economics (ICEMSE 2019) PB - Atlantis Press SP - 720 EP - 723 SN - 2352-5428 UR - https://doi.org/10.2991/icemse-19.2019.166 DO - 10.2991/icemse-19.2019.166 ID - Zhou2019/09 ER -