Research on the Strategy of Improving the Economic Benefits of Theme Parks under the Background of Smart Tourism

DOI

10.2991/icmesd-19.2019.86How to use a DOI?

Keywords

Theme park, Economic benefit evaluation index, Service intelligence.

Abstract

The theme parks enter the visitors' horizons through its unique connotation and enrich the content of tourism resources. This paper analyses the problems of the theme park in terms of profitability through economic benefit evaluation indicators and proposes strategies to optimize the profit model, expand sales channels, increase the participation of tourists, improve the value of tourism service experience and build smart spots to provide intelligent services for tourists to improve the economic benefits of theme parks.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Qing-Hui Guo
PY  - 2019/07
DA  - 2019/07
TI  - Research on the Strategy of Improving the Economic Benefits of Theme Parks under the Background of Smart Tourism
BT  - Proceedings of the 5th Annual International Conference on Management, Economics and Social Development (ICMESD 2019)
PB  - Atlantis Press
SP  - 529
EP  - 533
SN  - 2352-5428
UR  - https://doi.org/10.2991/icmesd-19.2019.86
DO  - 10.2991/icmesd-19.2019.86
ID  - Guo2019/07
ER  -