The Competitiveness Advantage of Enterprises: A Decision Strategy
- DOI
- 10.2991/aebmr.k.210311.051How to use a DOI?
- Keywords
- Competitive Advantage, Entrepreneurial Competencies, Firm, Competition
- Abstract
In today’s globalized world, trade has become increasingly complex. The dependence that grows between markets and increasing competition makes it increasingly difficult to defend a company^s market position. It is increasingly difficult for companies to maintain their competitive advantage. Companies need to make a strategy for their position and build a competitive advantage (Competitive Advantage). Because of the importance of competitive advantage for a company, it is necessary to find out about how a company determines its competitive advantage. Several previous studies stated that the entrepreneurial ability of a company (Entrepreneural Competencies) plays a very important role in determining competitive advantage (Competitive Advantage) and there are several other factors that influence competitive advantage. Therefore, this study aims to determine the research trends related to competitive advantage and how big the role of entrepreneurial competencies is to competitive advantage so that companies have superior competencies. The method used in this research is bibliometric analysis by analyzing several theories and previous studies. The findings show that several previous studies have stated that entrepreneurial competencies play a role in determining the competitive advantage of a company. Therefore, a company must find out its entrepreneurial competence so that it can find out its competitive advantage among competitors.
- Copyright
- © 2021, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Diva Riza Fahlefi AU - Farida Indriani PY - 2021 DA - 2021/03/13 TI - The Competitiveness Advantage of Enterprises: A Decision Strategy BT - Proceedings of the 3rd International Conference on Banking, Accounting, Management and Economics (ICOBAME 2020) PB - Atlantis Press SP - 260 EP - 263 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.210311.051 DO - 10.2991/aebmr.k.210311.051 ID - Fahlefi2021 ER -