Proceedings of the 3rd International Conference on Reinventing Business Practices, Start-ups and Sustainability (ICRBSS 2023)

A Study on Green Start-Up Prospects in India - Fostering a Greener Future in Entrepreneurship

Authors
S. P. Deepeka1, *, S. Balamurali1, Heet Dagli1
1Department of Business Administration, BBA, Dwaraka Doss Goverdhan Doss Vaishnav College, Arumbakkam, Chennai, 600106, India
*Corresponding author. Email: deepekapasupathy@gmail.com
Corresponding Author
S. P. Deepeka
Available Online 20 February 2024.
DOI
10.2991/978-94-6463-374-0_7How to use a DOI?
Keywords
Green Entrepreneurship; Prospects and Sustainability
Abstract

India’s start-up ecosystem has seen incredible growth in recent years, positioning the country as one of the world’s most promising destinations for entrepreneurial endeavours. This study explores emerging start-up opportunities in India with a focus on fostering a sustainable and environmentally conscious future. The Indian government’s emphasis on sustainable development, coupled with increasing awareness of environmental issues, has created a conducive environment for innovative entrepreneurs seeking to make a positive impact while achieving business success. This research investigates various sectors within the Indian start-up landscape that hold immense potential for green entrepreneurship. The study highlights key areas, such as sustainable agriculture, renewable energy, waste management, clean transportation, and eco-friendly technology, where Start-ups can play a key role in contributing to India’s sustainability goals and addressing global environmental challenges.

Furthermore, this study delves into the challenges and opportunities of green Start-ups, also emphasizes the significance of social and environmental impact alongside financial success, as an increasing number of entrepreneurs are aligning their businesses with the United Nations Sustainable Development Goals (SDGs). These goals are becoming a framework for measuring the contribution of Start-ups to creating a greener and more sustainable future. The findings of this study provide valuable insights for aspiring entrepreneurs, investors, policymakers, and ecosystem builders looking to engage with the burgeoning green Start-up landscape in India. It underscores the need for innovative solutions that not only drive economic growth but also contribute to India’s journey towards a greener, more sustainable future.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 3rd International Conference on Reinventing Business Practices, Start-ups and Sustainability (ICRBSS 2023)
Series
Advances in Economics, Business and Management Research
Publication Date
20 February 2024
ISBN
10.2991/978-94-6463-374-0_7
ISSN
2352-5428
DOI
10.2991/978-94-6463-374-0_7How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - S. P. Deepeka
AU  - S. Balamurali
AU  - Heet Dagli
PY  - 2024
DA  - 2024/02/20
TI  - A Study on Green Start-Up Prospects in India - Fostering a Greener Future in Entrepreneurship
BT  - Proceedings of the 3rd International Conference on Reinventing Business Practices, Start-ups and Sustainability (ICRBSS 2023)
PB  - Atlantis Press
SP  - 67
EP  - 77
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-374-0_7
DO  - 10.2991/978-94-6463-374-0_7
ID  - Deepeka2024
ER  -