Proceedings of the 3rd International Symposium on Asian B&R Conference on International Business Cooperation (ISBCD 2018)

Opportunities, Strengths and Measures for China's Hotel Brands to Go Global in the Context of “The Belt and Road”

Authors
Yu Liu, Hao Lin
Corresponding Author
Yu Liu
Available Online October 2018.
DOI
10.2991/isbcd-18.2018.93How to use a DOI?
Keywords
Belt and Road; China’s hotel bands; development
Abstract

China's hotel industry grows rapidly under the guidance of China's open-door policy, in the context of “The Belt and Road” development, China's hotel industry gets a great opportunity to enhance its international competitive capability in the global market. This paper analyzes some existing problems in China's hotel expansion and puts forward some proposals to solve these problems, and develop China’s hotel brands..

Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 3rd International Symposium on Asian B&R Conference on International Business Cooperation (ISBCD 2018)
Series
Advances in Economics, Business and Management Research
Publication Date
October 2018
ISBN
10.2991/isbcd-18.2018.93
ISSN
2352-5428
DOI
10.2991/isbcd-18.2018.93How to use a DOI?
Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Yu Liu
AU  - Hao Lin
PY  - 2018/10
DA  - 2018/10
TI  - Opportunities, Strengths and Measures for China's Hotel Brands to Go Global in the Context of “The Belt and Road”
BT  - Proceedings of the 3rd International Symposium on Asian B&R Conference on International Business Cooperation (ISBCD 2018)
PB  - Atlantis Press
SP  - 469
EP  - 472
SN  - 2352-5428
UR  - https://doi.org/10.2991/isbcd-18.2018.93
DO  - 10.2991/isbcd-18.2018.93
ID  - Liu2018/10
ER  -