Proceedings of the 4th International Symposium on Social Science (ISSS 2018)

Game Analysis of Family Firm Innovation Decision - Taking BYD as an Example

Authors
Min Zhao, Xin Yao
Corresponding Author
Min Zhao
Available Online May 2018.
DOI
10.2991/isss-18.2018.18How to use a DOI?
Keywords
Family firm, Governance Structure, Game Analysis, BYD.
Abstract

Innovation is the soul of the survival and development of enterprises. Innovation decision-making is an important guarantee for the sustainable development of family firm. This paper intends to introduce game analysis into the family firm innovation field. It selects the evolutionary dynamic game model to analyze how to make decisions in family firms and how family leaders play a role in innovation decision-making. This article selects BYD's innovative decision to march into the car market in 2003 as a case to analyze how to make the innovation decision in the game.

Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 4th International Symposium on Social Science (ISSS 2018)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
May 2018
ISBN
10.2991/isss-18.2018.18
ISSN
2352-5398
DOI
10.2991/isss-18.2018.18How to use a DOI?
Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Min Zhao
AU  - Xin Yao
PY  - 2018/05
DA  - 2018/05
TI  - Game Analysis of Family Firm Innovation Decision - Taking BYD as an Example
BT  - Proceedings of the 4th International Symposium on Social Science (ISSS 2018)
PB  - Atlantis Press
SP  - 88
EP  - 91
SN  - 2352-5398
UR  - https://doi.org/10.2991/isss-18.2018.18
DO  - 10.2991/isss-18.2018.18
ID  - Zhao2018/05
ER  -