The Design of the Securities Enterprise Customer Relationship Management System

DOI

10.2991/itms-15.2015.422How to use a DOI?

Keywords

securities market; B/S architecture; Customer relationship management (CRM)

Abstract

The securities market information construction is an important part of information construction, speed up product innovation, improving customer service levels. It can ensure the company in an impregnable position in the fierce competition, securities company customer relationship management system based on software engineering S/B architecture, can be divided into the customer management, sales management, call center, customer service and other functional modules.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ming Xie
PY  - 2015/11
DA  - 2015/11
TI  - The Design of the Securities Enterprise Customer Relationship Management System
BT  - Proceedings of the 2015 International Conference on Industrial Technology and Management Science
PB  - Atlantis Press
SP  - 1732
EP  - 1735
SN  - 2352-538X
UR  - https://doi.org/10.2991/itms-15.2015.422
DO  - 10.2991/itms-15.2015.422
ID  - Xie2015/11
ER  -