Proceedings of the 2nd Jogjakarta Communication Conference (JCC 2020)

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Group Communication Practices of Scavenger Communities in Campaigns of Clean and Healty Living Behavior

Authors
Erwin Rasyid, Ade Putranto Prasetyo W Tunggali, Moch Imron Rosyidi
Corresponding Author
Erwin Rasyid
Available Online 19 August 2020.
DOI
10.2991/assehr.k.200818.013How to use a DOI?
Keywords
scavenger, campaign for clean and healthy behavior, group communication
Abstract

Yogyakarta is a city that is currently also facing a complicated problem related to waste management. Waste management in Yogyakarta still relies on Integrated Waste Disposal Sites (TPST). There are around 454 scavengers who are members of the community. The existence of a scavenger community in the middle of a mountain of garbage certainly has the potential to cause new problems, especially in terms of health. The purpose of this study is to analyze and describe the communication practices of the scavenger community group Mardiko TPST Piyungan in an effort to campaign for clean and healthy behavior. This type of research is qualitative research using a descriptive approach. The method used in this study is the ethnographic approach to communication by observing the communication activities of the subjects studied. Data collection methods used in this study are interview techniques. Apart from interviews, this research also uses the observation method. The results showed that cohesiveness was an important social capital in the communication practices of the Mardiko group in an effort to campaign for clean and healthy living behaviors.

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2nd Jogjakarta Communication Conference (JCC 2020)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
19 August 2020
ISBN
10.2991/assehr.k.200818.013
ISSN
2352-5398
DOI
10.2991/assehr.k.200818.013How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

risenwbib
TY  - CONF
AU  - Erwin Rasyid
AU  - Ade Putranto Prasetyo W Tunggali
AU  - Moch Imron Rosyidi
PY  - 2020
DA  - 2020/08/19
TI  - Group Communication Practices of Scavenger Communities in Campaigns of Clean and Healty Living Behavior
BT  - Proceedings of the 2nd Jogjakarta Communication Conference (JCC 2020)
PB  - Atlantis Press
SP  - 57
EP  - 59
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200818.013
DO  - 10.2991/assehr.k.200818.013
ID  - Rasyid2020
ER  -