Proceedings of the 3rd Jogjakarta Communication Conference (JCC 2021)

Digital Media-Based Nutrition Health Communication Model

Authors
Mufid Salim*, mufid.salim@comm.uad.ac.id
Department of Communication Science, Universitas Ahmad Dahlan, Yogyakarta, Indonesia
Fasty Arum Utamifastyarumutami@ugm.ac.id
Department of Nutrition and Health, Universitas Gadjah Mada, Yogyakarta, Indonesia
Husni Bramantyohusnibramantyo@gmail.com
Gizigo.id, Yogyakarta, Indonesia
Corresponding Author
Available Online 29 November 2021.
DOI
10.2991/assehr.k.211121.059How to use a DOI?
Keywords
healthcare communication; digital media; communication model; digital media literacy
Abstract

The rapid development of information and communication technology impacts many fields, one of which is healthcare. Healthcare information can be delivered according to the needs of the public with more convenient services. Thanks to the developments of digital media. This paper aims to develop a model for digital communication media in the field of nutrition, in addition, to support the government movement of people’s healthy lifestyle. The observation method of public response was employed. Respondents (N = 44.443) who visited digital media were then observed based on their activities while visiting media. Public response was seen from the web statistics of the digital media. Digital media was developed by involving nutritionists. A literature study on relevant data was conducted to support research data. The literature study collects secondary data through research journals and official information from related institutions or organizations. The results of this study indicate the potential of digital media as a medium of health communication. Media actors can use the models to create similar digital media to convey healthcare information to the public.

Copyright
© 2021 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 3rd Jogjakarta Communication Conference (JCC 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
29 November 2021
ISBN
10.2991/assehr.k.211121.059
ISSN
2352-5398
DOI
10.2991/assehr.k.211121.059How to use a DOI?
Copyright
© 2021 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Mufid Salim
AU  - Fasty Arum Utami
AU  - Husni Bramantyo
PY  - 2021
DA  - 2021/11/29
TI  - Digital Media-Based Nutrition Health Communication Model
BT  - Proceedings of the 3rd Jogjakarta Communication Conference (JCC 2021)
PB  - Atlantis Press
SP  - 247
EP  - 251
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211121.059
DO  - 10.2991/assehr.k.211121.059
ID  - Salim2021
ER  -