Women’s Image on Youtube Content “Sexual Price Survey”: Gender Identity Perspective and Artificial Intelligence

DOI

10.2991/assehr.k.211121.029How to use a DOI?

Keywords

Women’s Image; Legal Protection; Gender Identity; YouTube

Abstract

The purpose of this study is to evaluate and find YouTube video content that violates the principles of gender justice and evaluate and find forms of legal protection for the rights of commercial sex workers who are used as content on YouTube videos. This study uses a socio-legal research type. The focus is on 3 (three) research approaches the Per-UU approach, the VOSViewer application approach, and the discourse approach. The data used in this study are primary data in the form of 2 (two) videos of “Survey of Sexual Workers Prices” obtained from YouTube sources. The data obtained were analyzed using these three approaches as well as two main theories, namely the theory of feminism and the theory of legal protection. The results showed that the image of women on YouTube content “ Survey of Sexual Workers Prices “ in terms of gender identity perspective has shaped women’s character as poor performance, cheap and do not have dignity and dignity. The words of YouTubers on content making themselves from commercial sex workers negatively label female commercial sex workers and place women in a marginal, violent and subordinate position. However, from the point of view of feminist post-modernism, the view is that commercial sex workers are not the original gender identity of these women but these women have been transformed into other people due to economic factors. Likewise, from a review of the theory of legal protection related to YouTube content, it was found that from the aspect of legal protection, the state and YouTube company were still not firm and implementing gender equality principles in the media sector, namely the principle of substantive equality, the principle of non-discrimination and the principle of state obligation. This can be found from YouTube’s policies that have not adopted the principles of gender equality and even policies tend to be abstract, passive complaints, indecisive, especially from sanctions for violations of women’s rights in YouTube content. The implication of neglecting the principles of gender equality has the potential for YouTube content to violate the law and shape the image of women in the YouTube media to become bad, marginal and subordinate.

Copyright

© 2021 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Nur Dahniar
AU  - Safrin Salam
AU  - Achmad Suherman
PY  - 2021
DA  - 2021/11/29
TI  - Women’s Image on Youtube Content “Sexual Price Survey”: Gender Identity Perspective and Artificial Intelligence
BT  - Proceedings of the 3rd Jogjakarta Communication Conference (JCC 2021)
PB  - Atlantis Press
SP  - 125
EP  - 130
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211121.029
DO  - 10.2991/assehr.k.211121.029
ID  - Dahniar2021
ER  -