Price and Freshness Competition in RS Fresh Product Supply Chain Structure
- 10.2991/lemcs-15.2015.271How to use a DOI?
- Fresh product; Product differentiation; Freshness differentiation; Freshness; Quantity Effectiveness
This paper focuses on the fresh product supply chain consisting of two competing suppliers and one single retailer. The model accounts for product competition between the two kinds of products provided by two suppliers, as well as for freshness competition between them. We use a game-theoretic model to examine the RS leadership structure. Our results suggest that to be more successful and reap higher profits suppliers should pursue more substitute products with higher freshness and quantity efficient.
- © 2015, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Lu Cai AU - Lin Li AU - Tijun Fan PY - 2015/07 DA - 2015/07 TI - Price and Freshness Competition in RS Fresh Product Supply Chain Structure BT - Proceedings of the International Conference on Logistics, Engineering, Management and Computer Science PB - Atlantis Press SP - 1360 EP - 1364 SN - 1951-6851 UR - https://doi.org/10.2991/lemcs-15.2015.271 DO - 10.2991/lemcs-15.2015.271 ID - Cai2015/07 ER -