Proceedings of the 2025 3rd International Academic Conference on Management Innovation and Economic Development (MIED 2025)

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From Vision to Execution: How CEO Strategic Orientation and Team Diversity Shape Entrepreneurial Strategy in Turbulent Environments

Authors
Jue Nan1, *
1School of Management, University College London, London, UK
*Corresponding author. Email: uceijn1@ucl.ac.uk
Corresponding Author
Jue Nan
Available Online 17 September 2025.
DOI
10.2991/978-94-6463-835-6_108How to use a DOI?
Keywords
CEO strategic orientation; leadership; cognitive diversity
Abstract

This study systematically explores how CEO strategic orientation and management team diversity affect entrepreneurial strategic decisions. From a high-level theoretical perspective, CEO strategic orientation is the main determinant. Different leadership styles have different behavioral patterns. Specifically, aggressive CEOs tend to choose high-risk, high-return breakthrough strategies, such as disruptive innovation. They value proactively seizing market opportunities. In contrast, defensive CEOs systematically prefer low-risk, stable strategies, such as incremental optimization. They value maintaining existing competitive advantages and pursue risk aversion. The study revealed the complex role of diversity in management teams. It is a key contextual factor that affects strategy implementation. Cognitive diversity can enhance strategic adaptability and stimulate innovative potential - especially valuable in dynamic market environments. However, much functional diversity may bring significant implementation difficulties. These difficulties are mainly reflected in differences in strategic cognition, such as conflicting goal priorities and resource allocation disputes, which may ultimately weaken the coherence and effectiveness of strategic execution.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 3rd International Academic Conference on Management Innovation and Economic Development (MIED 2025)
Series
Advances in Economics, Business and Management Research
Publication Date
17 September 2025
ISBN
978-94-6463-835-6
ISSN
2352-5428
DOI
10.2991/978-94-6463-835-6_108How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Jue Nan
PY  - 2025
DA  - 2025/09/17
TI  - From Vision to Execution: How CEO Strategic Orientation and Team Diversity Shape Entrepreneurial Strategy in Turbulent Environments
BT  - Proceedings of the 2025 3rd International Academic Conference on Management Innovation and Economic Development (MIED 2025)
PB  - Atlantis Press
SP  - 998
EP  - 1015
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-835-6_108
DO  - 10.2991/978-94-6463-835-6_108
ID  - Nan2025
ER  -