Proceedings of the 2021 6th International Conference on Modern Management and Education Technology(MMET 2021)

Sustainable Competitive Advantage: Case Studies of Dell, Ikea and Byte Dance

Authors
Ding Ding, Xinyue Liu, Haoran Xu
Corresponding Author
Haoran Xu
Available Online 12 October 2021.
DOI
10.2991/assehr.k.211011.121How to use a DOI?
Keywords
Sustainable competitive advantage, Market transformation, Dell, Ikea, Byte Dance
Abstract

Sustainable competitive advantage is the foundation to ensure the survival and development of enterprises amid the fierce market competition. For a long time, how to obtain and maintain sustainable competitive advantage has been the core issue in the field of strategic management. Based on the resource-based theory and the continuum model proposed by Tannebaum in 1958, this study puts forward a theoretical model on how to maintain the sustainable competitive advantage of enterprises under the factors of market transformations. In line with this model, the cases of Dell, IKEA and Byte Dance have been respectively reviewed to investigate how they perform under three market transformation scenarios of technological change, ecological deterioration and social crisis. The results of this analysis confirm the significance of sustainable competitive advantage in today’s business world.

Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2021 6th International Conference on Modern Management and Education Technology(MMET 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
12 October 2021
ISBN
10.2991/assehr.k.211011.121
ISSN
2352-5398
DOI
10.2991/assehr.k.211011.121How to use a DOI?
Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Ding Ding
AU  - Xinyue Liu
AU  - Haoran Xu
PY  - 2021
DA  - 2021/10/12
TI  - Sustainable Competitive Advantage: Case Studies of Dell, Ikea and Byte Dance
BT  - Proceedings of the 2021 6th International Conference on Modern Management and Education Technology(MMET 2021)
PB  - Atlantis Press
SP  - 674
EP  - 679
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211011.121
DO  - 10.2991/assehr.k.211011.121
ID  - Ding2021
ER  -