Dichotomy "Our/Others" in the mass media discourse of feminism

DOI

10.2991/mplg-ia-19.2019.5How to use a DOI?

Keywords

Cognitive-discursive study, our-other, feminist discourse, opposition “male–female”

Abstract

–The purpose of this study is to identify common patterns and national characteristics of modeling the linguocultural category of Our / Others in feminism discourse. The object of this article is a metaphorical representation of the images of Our own and Others in the feminist discourse of Russia and the United States. The subject of the research is the General laws and national features of metaphorical modeling of linguocultural categories of Ours - Others in the feminist discourse of Russia and the United States. The scientific novelty of the study is determined by a comprehensive study of conceptual metaphors that function in the Russian and American feminist discourse to model the bipolar category of Our - Others. The paper identifies and characterizes, on the one hand, metaphorical models used to characterize both Our own and Others (military and bestial models), and on the other hand, models that are used only to characterize Others (family model) or Their own (religious and economic models). Metaphorical models reflecting General trends in the development of feminist discourse of the two countries (they are aggressors, they are animals, we are victims, we are warriors) are identified and systematized. Analyzed the metaphoric model, reflecting the national specificities and the impact of national socio-political situation in the feminist metaphor (they are sick, they are children, we are representatives of a higher power, we’re animals, we – goods consumption). Cognitive-discursive study of metaphorical modeling allows to identify the conceptual content of linguistic and cultural category of Our own and Others in the feminist discourse. For supporters of feminism Our - is, first, women, and secondly - people who share the ideology of feminism. Respectively of Others is, first, men second - the opponents of feminism, proponents of the traditional society, the distribution of gender roles, which proponents of feminism define as Patriarchal and sexist.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Nurgul Duissekeyeva
AU  - Svetlana Lyausheva
AU  - Angela Nagoy
AU  - Alexander Rozhkov
AU  - Elena Studenikina
AU  - Natalya Dubinina
PY  - 2019/12
DA  - 2019/12
TI  - Dichotomy "Our/Others" in the mass media discourse of feminism
BT  - Proceedings of the International Conference on Man-Power-Law-Governance: Interdisciplinary Approaches (MPLG-IA 2019)
PB  - Atlantis Press
SP  - 28
EP  - 32
SN  - 2352-5398
UR  - https://doi.org/10.2991/mplg-ia-19.2019.5
DO  - 10.2991/mplg-ia-19.2019.5
ID  - Duissekeyeva2019/12
ER  -