Proceedings of the 2017 World Conference on Management Science and Human Social Development (MSHSD 2017)

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Genre-Based Approach in Teaching Business English

Authors
Sen Yuan
Corresponding Author
Sen Yuan
Available Online December 2017.
DOI
10.2991/mshsd-17.2018.29How to use a DOI?
Keywords
Business English, teaching approach, genre-based
Abstract

This paper mainly discusses the effective application of genre-based approach in teaching Business English based on the analysis of the students' needs in the Foreign Language School of Xi'an Shiyou University. A genre-based instruction is designed after the analyses of the learners, course material, contents and approaches. 17 years of teaching shows that it is practical and effective in teaching Business English to English majors.

Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2017 World Conference on Management Science and Human Social Development (MSHSD 2017)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
December 2017
ISBN
10.2991/mshsd-17.2018.29
ISSN
2352-5398
DOI
10.2991/mshsd-17.2018.29How to use a DOI?
Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

risenwbib
TY  - CONF
AU  - Sen Yuan
PY  - 2017/12
DA  - 2017/12
TI  - Genre-Based Approach in Teaching Business English
BT  - Proceedings of the 2017 World Conference on Management Science and Human Social Development (MSHSD 2017)
PB  - Atlantis Press
SP  - 165
EP  - 168
SN  - 2352-5398
UR  - https://doi.org/10.2991/mshsd-17.2018.29
DO  - 10.2991/mshsd-17.2018.29
ID  - Yuan2017/12
ER  -