Analysis on the Influence of Tencent’s Business Model Innovation on Business performance
- DOI
- 10.2991/msie-19.2020.3How to use a DOI?
- Keywords
- Internet enterprises; Business model; Business performance
- Abstract
This paper takes Internet enterprise Tencent as the research target, the purpose of which is to explore the relationship between business model innovation and business performance, and to provide concrete and feasible guidance and suggestions for enterprises in reality with specific cases. In this paper, the typical enterprises are taken as the analysis object and the path of business model innovation affecting the business performance of enterprises is obtained by logical reasoning method. Business model innovation affects the path of business performance. Therefore, the influence of business model innovation on business performance of Internet enterprises is analyzed and the advantages of economic value added in measuring business performance are discussed. By using normative research methods, mathematical model and statics are analyzed by combination of common characteristics of enterprises in the field of the Internet. This paper found that there was a synchronous relationship among business model innovation and business performance. In other words, the innovation of business model has positive impact on a firm’s business performance.
- Copyright
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Kailun Fu PY - 2020/01 DA - 2020/01 TI - Analysis on the Influence of Tencent’s Business Model Innovation on Business performance BT - Proceedings of the 2019 International Conference on Management Science and Industrial Economy (MSIE 2019) PB - Atlantis Press SP - 12 EP - 18 SN - 2352-5428 UR - https://doi.org/10.2991/msie-19.2020.3 DO - 10.2991/msie-19.2020.3 ID - Fu2020/01 ER -