Proceedings of the First Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2018)

The Influence of Islamic Tourism on Word of Mouth about Tourism in West Sumatera

Authors
Yollanda Yollanda, Yunia Wardi, Abror Abror
Corresponding Author
Yollanda Yollanda
Available Online July 2018.
DOI
10.2991/piceeba-18.2018.67How to use a DOI?
Keywords
islamic facilities, halalness, islamic culture, free from gambling and alcoholic beverages, word of Mouth
Abstract

This study aims to analyze the influence of Islamic tourism on the word of mouth about tourism in West Sumatra. Respondents in this study are tourists who visit West Sumatra. This study used 345 respondents as the sample. The data analysis technique of this study is multiple linear regression analysis. The results showed that Islamic facilities, halalness, alcoholic drinks and gambling free have positive and significant effect on word of mouth. Meanwhile, Islamic culture has insignificant effect on word of mouth about tourism in West Sumatra. Furthermore, some limitations and future study are discussed

Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the First Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2018)
Series
Advances in Economics, Business and Management Research
Publication Date
July 2018
ISBN
978-94-6252-581-8
ISSN
2352-5428
DOI
10.2991/piceeba-18.2018.67How to use a DOI?
Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Yollanda Yollanda
AU  - Yunia Wardi
AU  - Abror Abror
PY  - 2018/07
DA  - 2018/07
TI  - The Influence of Islamic Tourism on Word of Mouth about Tourism in West Sumatera
BT  - Proceedings of the First Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2018)
PB  - Atlantis Press
SP  - 525
EP  - 531
SN  - 2352-5428
UR  - https://doi.org/10.2991/piceeba-18.2018.67
DO  - 10.2991/piceeba-18.2018.67
ID  - Yollanda2018/07
ER  -