Appreciation for Raja Ampat in the Official Website of Indonesian Tourism: Ecolinguistic Study
Available Online August 2019.
- https://doi.org/10.2991/prasasti-19.2019.9How to use a DOI?
- tourism; language; evaluation; attitude; ecolinguistics
- Tourism is one of the ways for the government to promote the country’s culture as well as nature. The language found in the official website of Indonesian tourism is powerful to persuade people to visit the country’s tourism destinations, one of which is Raja Ampat. The existence of its nature is an undeniable source to gain tourists’ attention. This research focuses on language attitude, particularly appreciation, in the way it exploits Raja Ampat nature in the website. Motivated by Stibbe’s theory on ecolinguistics and Halliday’s Systemic Functional Linguistics focusing on the interpersonal function of language, this research involves the theory by Martin and White on language evaluation to figure out the appraising items to represent Raja Ampat and conclude what domains of the environment are displayed in the website. From the 49 appraising items, it is found that +valuation and +reaction dominate the appreciation types presented in 36% each, and +reaction in 28%. This paper concludes that the website makes use of the physical environment in Raja Ampat, particularly fauna, as the composition of Raja Ampat. It signifies that the Indonesian government portrays fauna in Raja Ampat as its distinctive tourism attraction. This paper suggests that the website portray not only the beauty of nature but also perseverance and protection of nature.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - Arina Isti'anah PY - 2019/08 DA - 2019/08 TI - Appreciation for Raja Ampat in the Official Website of Indonesian Tourism: Ecolinguistic Study BT - Fifth Prasasti International Seminar on Linguistics (PRASASTI 2019) PB - Atlantis Press SP - 64 EP - 70 SN - 2352-5398 UR - https://doi.org/10.2991/prasasti-19.2019.9 DO - https://doi.org/10.2991/prasasti-19.2019.9 ID - Isti'anah2019/08 ER -