Proceedings of the 1st Paris Van Java International Seminar on Health, Economics, Social Science and Humanities (PVJ-ISHESSH 2020)

Website Development on Advertising

Authors
E S Soegoto, E Nugraha, R U Mega
Corresponding Author
E S Soegoto
Available Online 8 March 2021.
DOI
10.2991/assehr.k.210304.087How to use a DOI?
Keywords
Website, Development, Advertising
Abstract

This study aims to build a website as an effective modern promotion media for a cafe, which based on consumer preference so the consumers are able to recognize products more deeply. In this study the researchers used a qualitative research method by collecting survey data conducted directly on the consumers. The results of this study is building a website as a promotional medium that will produce content to introduce the product history, product types, product manufacturing stages, and workers involved in making products. Product introduction is needed so the consumers can get the product and know the advantages between other products on the market. In addition, this promotion is needed in order to increase selling prices and expand the range of product geographical segmentation.

Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 1st Paris Van Java International Seminar on Health, Economics, Social Science and Humanities (PVJ-ISHESSH 2020)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
8 March 2021
ISBN
978-94-6239-349-3
ISSN
2352-5398
DOI
10.2991/assehr.k.210304.087How to use a DOI?
Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - E S Soegoto
AU  - E Nugraha
AU  - R U Mega
PY  - 2021
DA  - 2021/03/08
TI  - Website Development on Advertising
BT  - Proceedings of the 1st Paris Van Java International Seminar on Health, Economics, Social Science and Humanities (PVJ-ISHESSH 2020)
PB  - Atlantis Press
SP  - 396
EP  - 399
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210304.087
DO  - 10.2991/assehr.k.210304.087
ID  - Soegoto2021
ER  -