COVID-19 Pandemic Impact on Franchise Industry and Franchise Dispute Resolution

DOI

10.2991/assehr.k.201105.043How to use a DOI?

Keywords

COVID-19 pandemic, franchise, franchise disputes, franchise dispute resolution, litigation, arbitration

Abstract

As the COVID-19 pandemic continues to spread worldwide, businesses, especially franchises, are facing significant levels of uncertainty and instability due to financial weakening, disruption of operations at workplaces, the number of consumers plummeted. For a cross-border business system that frequently involves parties from different countries, the challenge posed by COVID-19 to franchise is acute. This article analyzes and provides franchisors and franchisees options to save their businesses and brand reputation in an endangered pandemic situation. However, this instability has also led to an increase in the number and types of disputes, when franchise parties are unable or unwilling to fulfill their existing contractual obligations. This article also analyzes the franchise dispute resolution that mainly includes litigation and arbitration in order to help franchisors and franchisees make the most appropriate choices in the COVID-19 pandemic context.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Tran Thi Thuy Dung
PY  - 2020
DA  - 2020/11/06
TI  - COVID-19 Pandemic Impact on Franchise Industry and Franchise Dispute Resolution
BT  - Proceedings of the Research Technologies of Pandemic Coronavirus Impact (RTCOV 2020)
PB  - Atlantis Press
SP  - 239
EP  - 244
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.201105.043
DO  - 10.2991/assehr.k.201105.043
ID  - Dung2020
ER  -