COVID-19 Pandemic Impact on Franchise Industry and Franchise Dispute Resolution
- 10.2991/assehr.k.201105.043How to use a DOI?
- COVID-19 pandemic, franchise, franchise disputes, franchise dispute resolution, litigation, arbitration
As the COVID-19 pandemic continues to spread worldwide, businesses, especially franchises, are facing significant levels of uncertainty and instability due to financial weakening, disruption of operations at workplaces, the number of consumers plummeted. For a cross-border business system that frequently involves parties from different countries, the challenge posed by COVID-19 to franchise is acute. This article analyzes and provides franchisors and franchisees options to save their businesses and brand reputation in an endangered pandemic situation. However, this instability has also led to an increase in the number and types of disputes, when franchise parties are unable or unwilling to fulfill their existing contractual obligations. This article also analyzes the franchise dispute resolution that mainly includes litigation and arbitration in order to help franchisors and franchisees make the most appropriate choices in the COVID-19 pandemic context.
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Tran Thi Thuy Dung PY - 2020 DA - 2020/11/06 TI - COVID-19 Pandemic Impact on Franchise Industry and Franchise Dispute Resolution BT - Proceedings of the Research Technologies of Pandemic Coronavirus Impact (RTCOV 2020) PB - Atlantis Press SP - 239 EP - 244 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.201105.043 DO - 10.2991/assehr.k.201105.043 ID - Dung2020 ER -