Research on Foreign Trade English Correspondence Communication Effectiveness of Foreign Trade Enterprises in Guangxi Beibu Gulf Economic Zone

DOI

10.2991/saeme-18.2018.87How to use a DOI?

Keywords

Guangxi; economic zone; trade enterprises; correspondence communication

Abstract

With the construction and rapid development of Guangxi Beibu Gulf Economic Zone, a large number of transnational corporations are making trade contacts in Guangxi, which intensifies the diversification trend of enterprise culture background, and the cross-cultural communication and exchange have become increasingly important while the cultural communication and collision of multiple cultures will certainly cause more and more cross-cultural conflicts thus to form cross-cultural communication barriers. Especially for the foreign trade English correspondence communication of foreign trade enterprises, how to overcome the conflict with different cultures to the largest extent under the cross-cultural situation, eliminate the communication barriers, realize effective cross-cultural communication and enhance the correspondence communication effectiveness has become a core problem for enterprises' transnational operation, which is of positive practical significance to the Chinese enterprises going out to integrate into global economy. This paper conducts analysis based on the current situation of foreign trade English correspondence communication under the cross-cultural underground, combined with the foreign trade characteristic of Guangxi Beibu Gulf Economic Zone, puts forward some effective suggestions on enhancing foreign trade correspondence effectiveness

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Suping Jiang
PY  - 2018/06
DA  - 2018/06
TI  - Research on Foreign Trade English Correspondence Communication Effectiveness of Foreign Trade Enterprises in Guangxi Beibu Gulf Economic Zone
BT  - Proceedings of the 2018 International Conference on Sports, Arts, Education and Management Engineering (SAEME 2018)
PB  - Atlantis Press
SP  - 467
EP  - 473
SN  - 2352-5398
UR  - https://doi.org/10.2991/saeme-18.2018.87
DO  - 10.2991/saeme-18.2018.87
ID  - Jiang2018/06
ER  -