Evaluating Entrepreneurial Opportunity in the New Photography Market

DOI

10.2991/assehr.k.220401.206How to use a DOI?

Keywords

CHEESE company; photographer; photo-taking skill; on-call; professional

Abstract

This paper is an overall illustration of the company CHEESE, which contains detail information of the function of the CHEESE app, marketing strategy, competitive factors, and research analysis, based on the basic knowledge of economics, statistic, finance, and psychology. CHEESE aims at eliminating the negative impact done on those who do not have the desired photo-taking skills and giving those professional photographers a platform to show their great capacities. In nowadays’ market dominated by traditional photo shop, this app would bring a whole new lifestyle to individuals, which makes entering the market and accumulating customers top priority.

-Prevalence of photography due to the growth of social media in China

-The reason of high demand for photographers and illustration the potential market opportunity of the CHEESE within China for a location-based digital platform

-The market research of the demand for the product, CHEESE

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article distributed under the CC BY-NC 4.0 license.

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TY  - CONF
AU  - Xinliang He
AU  - Yifei Qiu
AU  - Yunxin Bai
PY  - 2022
DA  - 2022/04/08
TI  - Evaluating Entrepreneurial Opportunity in the New Photography Market
BT  - Proceedings of the 2022 International Conference on Social Sciences and Humanities and Arts (SSHA 2022)
PB  - Atlantis Press
SP  - 1079
EP  - 1086
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220401.206
DO  - 10.2991/assehr.k.220401.206
ID  - He2022
ER  -