Proceedings of the 6th Annual International Conference on Management Research (AICMaR 2019)

Effect of Service Quality and Satisfaction Level on Consumer Loyalty of MRT Trains (Case Study in Ciputat Area)

Authors
Djoko Hananto, Sampor Ali
Corresponding Author
Djoko Hananto
Available Online 6 April 2020.
DOI
https://doi.org/10.2991/aebmr.k.200331.047How to use a DOI?
Keywords
quality service, level of satisfaction, loyalty consumer
Abstract

Research aiming for knowing influence quality service and level satisfaction in a manner partial or simulant to loyalty consumer, sample in research this is all consumer who use service the train MRT in Ciputat, sample taken with use purposive sampling technique are required. Criteria sample is consumer who use services the train MRT, and data collection is done with spread questionnaire to 96 respondents. Met hood the analysis in research this is with use analysis multiple and processed data with SPSS version22. Result this to show that quality service and satisfaction level take effect positive and significant to Loyalty Consumers. While the result others to show Quality service and Satisfaction Level in manner simulant and influence Loyalty Consumers.

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 6th Annual International Conference on Management Research (AICMaR 2019)
Series
Advances in Economics, Business and Management Research
Publication Date
6 April 2020
ISBN
978-94-6252-948-9
ISSN
2352-5428
DOI
https://doi.org/10.2991/aebmr.k.200331.047How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Djoko Hananto
AU  - Sampor Ali
PY  - 2020
DA  - 2020/04/06
TI  - Effect of Service Quality and Satisfaction Level on Consumer Loyalty of MRT Trains (Case Study in Ciputat Area)
BT  - Proceedings of the 6th Annual International Conference on Management Research (AICMaR 2019)
PB  - Atlantis Press
SP  - 219
EP  - 223
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.200331.047
DO  - https://doi.org/10.2991/aebmr.k.200331.047
ID  - Hananto2020
ER  -