Postfeminism and Digital Conflict: Women’s Freedom and Power in Social Media
- 10.2991/978-2-494069-87-9_9How to use a DOI?
- content; critical analysis; discourse; postfeminism; social media
The long journey of the concept and movement of feminism has arrived at postfeminism. With this concept, women’s freedom does not start with the power of men. Since the beginning, women have become independent subjects without contact with men. However, the fact of the digital era, patriarchal power is increasingly expanding and showing posts that mean the marginalization of women in the form of visuals/captions/memes and others. This article aims to describe the counter-discourse against these various marginalizations. Seeing, observing, and analyzing the reality on social media through crisis analysis can provide a counter-discourse narrative. Observations and analyzes were carried out on the Instagram account @indonesiafeminis @mubdalah.id as well as on posts, Instagram stories, or other platforms that focus on supporting postfeminism. The post/content is in the form of resistance to restore women’s power which has become a discourse on marginalization and verbal violence against women. Thus, the content of the two accounts can “straighten” the discourse that is developing in the community. In this understanding, Angelia Mc Robbie, Ann Book, and even Foucault see postfeminism as freedom in all matters including discourse and hegemony. That is, women exist only for women. Referring to the reality on Instagram, the postfeminist concept produces several narratives. First, social media (Instagram) can provide a counter-discourse to eliminate the marginalization of women. Second, the post/content as a discourse in the perspective of postfeminism has returned women’s freedom.
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Cite this article
TY - CONF AU - M. Ali Sofyan AU - Rr. Wuri Arenggoasih PY - 2022 DA - 2022/12/26 TI - Postfeminism and Digital Conflict: Women’s Freedom and Power in Social Media BT - Proceedings of the Annual International Conference on Social Science and Humanities (AICOSH 2022) PB - Atlantis Press SP - 62 EP - 74 SN - 2352-5398 UR - https://doi.org/10.2991/978-2-494069-87-9_9 DO - 10.2991/978-2-494069-87-9_9 ID - Sofyan2022 ER -