PEST Analysis of Digital Fitness Equipment Market Based on Internet of Things Technology

DOI

10.2991/aiie-15.2015.44How to use a DOI?

Keywords

PEST analysis; digital fitness equipment;Internet of Things

Abstract

By macro environment PEST analysis, digital fitness equipment market based networking technology is the inevitable result of mutual integration between Internet of Things market and fitness market. Digital fitness equipment highlights the interesting and scientific. And it is currently in good political, economic, social and technological environment. Currently, wearable fitness equipment development and promotion is the key. In a word, digital fitness market has great potential for development.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - C.M. Yuan
PY  - 2015/07
DA  - 2015/07
TI  - PEST Analysis of Digital Fitness Equipment Market Based on Internet of Things Technology
BT  - Proceedings of the 2015 International Conference on Artificial Intelligence and Industrial Engineering
PB  - Atlantis Press
SP  - 155
EP  - 158
SN  - 1951-6851
UR  - https://doi.org/10.2991/aiie-15.2015.44
DO  - 10.2991/aiie-15.2015.44
ID  - Yuan2015/07
ER  -