Forecasting Analysis on the Impact of Pandemic Towards Cigarette Sales
- 10.2991/aebmr.k.210717.053How to use a DOI?
- forecasting, moving average, pandemic, sales results
The purpose of this study is to analyze sales using moving average forecasting. The method used is a quantitative method with primary data on actual sales results and forecast calculations using the moving average method. The results of this study are sales with moving average forecasting after the pandemic has increased. In contrast to the situation that actually occurs in a company where with a pandemic, sales have decreased. This difference will be the company’s consideration in determining the policies that will be enforced in the company. Although forecasting results cannot be used as a benchmark for the actual situation, forecasting is useful in making decisions, so that in the next period it can determine sales planning.
- © 2021, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Siti Holifahtus Sakdiyah AU - Nurafni Eltivia AU - Nur Indah Riwajanti AU - Kurnia Ekasari PY - 2021 DA - 2021/07/19 TI - Forecasting Analysis on the Impact of Pandemic Towards Cigarette Sales BT - Proceedings of 2nd Annual Management, Business and Economic Conference (AMBEC 2020) PB - Atlantis Press SP - 263 EP - 268 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.210717.053 DO - 10.2991/aebmr.k.210717.053 ID - Sakdiyah2021 ER -