Proceedings of the 14th Asia-Pacific Conference on Transportation and the Environment (APTE 2025)

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Trip Generation Study for Drive-Through Restaurants in Malaysia

Authors
Choon Wah Yuen1, 2, *, Zhu Jia Li1, Chee Hoe Tai1, Munder Bilema1, 2
1Department of Civil Engineering, Faculty of Engineering, Universiti Malaya, Kuala Lumpur, 50603, Malaysia
2Centre for Transportation Research, Universiti Malaya, Kuala Lumpur, 50603, Malaysia
*Corresponding author. Email: yuencw@um.edu.my
Corresponding Author
Choon Wah Yuen
Available Online 29 December 2025.
DOI
10.2991/978-94-6463-972-8_2How to use a DOI?
Keywords
Trip Generation; Drive-through Restaurants; Transportation Networks
Abstract

Trip generation refers to the total number of vehicles entering and leaving a specific location within a given period. The “Malaysia Trip Generation Manual” does not include data for drive-through restaurants, categorizing them instead as regular restaurants. For planning new drive-through restaurants or land use changes, independent vehicle generation data for drive-through restaurants is required. Data is primarily collected by counting vehicles during peak hours. Vehicle generation is influenced by various factors, with convenience, time, availability of parking spaces, and ease of purchase being key. Data shows that the average time for a drive-through service is three minutes, and the vehicle generation at night is significantly correlated with the total floor area of the restaurant, while the correlation during the afternoon hours is not significant. The number of seats and parking spaces is unrelated to trip generation. These data reflect that the successful operation of drive-through restaurants requires coordination with the planning and management of the surrounding transportation network, considering factors such as location, design, and traffic management.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 14th Asia-Pacific Conference on Transportation and the Environment (APTE 2025)
Series
Atlantis Highlights in Engineering
Publication Date
29 December 2025
ISBN
978-94-6463-972-8
ISSN
2589-4943
DOI
10.2991/978-94-6463-972-8_2How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Choon Wah Yuen
AU  - Zhu Jia Li
AU  - Chee Hoe Tai
AU  - Munder Bilema
PY  - 2025
DA  - 2025/12/29
TI  - Trip Generation Study for Drive-Through Restaurants in Malaysia
BT  - Proceedings of the 14th Asia-Pacific Conference on Transportation and the Environment (APTE 2025)
PB  - Atlantis Press
SP  - 3
EP  - 13
SN  - 2589-4943
UR  - https://doi.org/10.2991/978-94-6463-972-8_2
DO  - 10.2991/978-94-6463-972-8_2
ID  - Yuen2025
ER  -