Proceedings of the Business Innovation and Engineering Conference (BIEC 2022)

Factors Influencing Effective Communication in the Ready-Made Garment Sector of Bangladesh

Authors
Mohammad Masudur Rahman1, *, Raduan Che Rose2, Hishamuddin Md Som2
1Putra Business School, University Putra Malaysia, Serdang, Malaysia
2Department of Business Administration, International Standard University, Dhaka, Bangladesh
*Corresponding author. Email: mm_rahman786@yahoo.com Email: pbs20104056@grad.putrabs.edu.my
Corresponding Author
Mohammad Masudur Rahman
Available Online 15 May 2023.
DOI
10.2991/978-94-6463-144-9_4How to use a DOI?
Keywords
Communication; Communication Barrier; Trust; Work Ethics
Abstract

Communication has emerged as one of the robust strategies in industries. Many industries have adopted it as an important aspect of business in their workplace. The pattern of business communication is rapidly changing as a result of technological advances. Effective communication is a necessary tool for achieving business success and reduction of workplace conflict. No matter what profession a person chooses, the ability to communicate is a necessary skill that employers look for when hiring new employees. Individual communication skills influence both personal and organizational effectiveness. The entire communication process is effective when the sender achieves the desired result from the receiver, i.e., the sender’s goal in effective communication is to influence the receiver so that they correctly understand the message. An online survey was used to collect data from randomly selected respondents in Bangladesh’s Readymade Garment (RMG) sector using a closed-ended questionnaire. The analysis of 120 responses from RMG’s owners, managers, officers, and workers was done using PLS-SEM (Smart-PLS). Effective business communication produces productive interpersonal relationships among coworkers, according to the findings. The findings also show that the skills of using different types, processes, and components of communication are required by stakeholders in various situations for better outcomes. Besides, in the workplace, poor communication leads to poor performance and low morale. Moreover, the findings of the study will apprise the industry about the effects of trust and work ethics on the effective communication in the sector to overcome communication barriers successfully.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the Business Innovation and Engineering Conference (BIEC 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
15 May 2023
ISBN
10.2991/978-94-6463-144-9_4
ISSN
2352-5428
DOI
10.2991/978-94-6463-144-9_4How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Mohammad Masudur Rahman
AU  - Raduan Che Rose
AU  - Hishamuddin Md Som
PY  - 2023
DA  - 2023/05/15
TI  - Factors Influencing Effective Communication in the Ready-Made Garment Sector of Bangladesh
BT  - Proceedings of the Business Innovation and Engineering Conference (BIEC 2022)
PB  - Atlantis Press
SP  - 26
EP  - 43
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-144-9_4
DO  - 10.2991/978-94-6463-144-9_4
ID  - Rahman2023
ER  -