Research on the Construction of E-sports Discourse by the Weibo Accounts of Mainstream Media Based on the Agenda Setting Theory

DOI

10.2991/cesses-19.2019.175How to use a DOI?

Keywords

e-sports; agenda setting; Weibo of mainstream media; discourse construction

Abstract

In recent years, many major events in the E-sports circle have attracted much attention to E-sports. E-sports was not understood at the beginning, and is now accepted by more people, during which period the media has played a great role. As one of the important channels for the audiences to obtain information, Weibo has more overlapping audiences with e-sports, so it plays a more effective role in agenda setting. Based on the three levels of agenda setting theory, this paper analyzes the discourse of Weibo published by the mainstream media, to explore the construction of agenda setting, attribute agenda setting and network agenda setting of the e-sports object by the Weibo of mainstream media. It is found that today's media have paid more attention to e-sports and relevant aspects, and changed the previous "stigma", creating a new era for e-sports.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ke Zhou
AU  - Li Wang
PY  - 2019/10
DA  - 2019/10
TI  - Research on the Construction of E-sports Discourse by the Weibo Accounts of Mainstream Media Based on the Agenda Setting Theory
BT  - Proceedings of the 2nd International Conference on Contemporary Education, Social Sciences and Ecological Studies (CESSES 2019)
PB  - Atlantis Press
SP  - 771
EP  - 775
SN  - 2352-5398
UR  - https://doi.org/10.2991/cesses-19.2019.175
DO  - 10.2991/cesses-19.2019.175
ID  - Zhou2019/10
ER  -