Countermeasures to Improve the Competitiveness of Star Hotels in Jilin
Available Online February 2017.
- https://doi.org/10.2991/emcm-16.2017.134How to use a DOI?
- Tourism; Star hotels; Competitiveness; Improvement
- This paper will construct a competitiveness evaluation system for star hotels so as to analyze their competitiveness situation. Based on this, it suggests to adjust industrial structure from the perspective of industrial scale, profitability and reception capacity to expand the industry business; promote the group progress; strengthen hotel marketing, improve industrial efficiency as well as human resource management to provide suggestions to strengthen industrial reception capacity. Therefore, this paper is trying to improve the policy making and enhance competitiveness of the hotel industry.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - Guoxia Sun PY - 2017/02 DA - 2017/02 TI - Countermeasures to Improve the Competitiveness of Star Hotels in Jilin BT - Proceedings of the 2016 7th International Conference on Education, Management, Computer and Medicine (EMCM 2016) PB - Atlantis Press SN - 2352-538X UR - https://doi.org/10.2991/emcm-16.2017.134 DO - https://doi.org/10.2991/emcm-16.2017.134 ID - Sun2017/02 ER -