Research on the Teaching Method of Customer Relationship Management (CRM) in Private Colleges
Available Online August 2018.
- https://doi.org/10.2991/emim-18.2018.160How to use a DOI?
- CRM; Private College; teaching method
- Now, with the popularity of use of cellphone, increasing amount of college students lose their interests of listening to teacher at class. Especially for some theoretical courses, such as Customer Relationship Management, this situation is even more serious. This article discuss the methods that can be used to make the CRM course become more attractive.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - Weiyi Li PY - 2018/08 DA - 2018/08 TI - Research on the Teaching Method of Customer Relationship Management (CRM) in Private Colleges PB - Atlantis Press SP - 789 EP - 792 SN - 2352-5398 UR - https://doi.org/10.2991/emim-18.2018.160 DO - https://doi.org/10.2991/emim-18.2018.160 ID - Li2018/08 ER -