Research on the Development Strategy of Special Tourist Souvenirs in Jilin Province

DOI

10.2991/emle-18.2018.57How to use a DOI?

Keywords

Jilin Province; tourist souvenirs; development strategy

Abstract

This paper expounds the concept of tourist souvenirs by studying existing theories, collating materials and studying relevant cases, and classifies tourist souvenirs in order to find their characteristics and functions for the following research. Then, the author analyses the development status of tourist souvenirs abroad and at home. In addition, in this paper, the development of tourism souvenirs in Jilin Province will be discussed. Based on the analysis of the existing theory and actual situation, the author puts forward the problems in the development of tourism souvenirs with Jilin characteristics, and finally offers the corresponding solutions to the existing problems.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Liu Mingju
AU  - Zhao Liguang
AU  - Zhao Shuangshuang
PY  - 2018/12
DA  - 2018/12
TI  - Research on the Development Strategy of Special Tourist Souvenirs in Jilin Province
BT  - Proceedings of the 4th International Conference on Economics, Management, Law and Education (EMLE 2018)
PB  - Atlantis Press
SP  - 312
EP  - 316
SN  - 2352-5428
UR  - https://doi.org/10.2991/emle-18.2018.57
DO  - 10.2991/emle-18.2018.57
ID  - Mingju2018/12
ER  -