Successful Factors of Zhejiang Satellite TV Program "The Dance of China"
- https://doi.org/10.2991/icadce-16.2016.55How to use a DOI?
- The Dance of China; succesful factors; pattern; programming
Since ZJTV launched the program "The Dance of China", it has received much attention and echoes from both inside and outside the industry because of its constantly increased audience rating and favorable public praises. This article explores and analyzes the successful factors from several aspects such as its characteristic, pattern, mentor team, programming, marketing, etc.
- © 2016, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Qiaogui Xu PY - 2016/05 DA - 2016/05 TI - Successful Factors of Zhejiang Satellite TV Program "The Dance of China" BT - Proceedings of the 2016 International Conference on Arts, Design and Contemporary Education PB - Atlantis Press SP - 248 EP - 252 SN - 2352-5398 UR - https://doi.org/10.2991/icadce-16.2016.55 DO - https://doi.org/10.2991/icadce-16.2016.55 ID - Xu2016/05 ER -