Research on Success Ratio of Chinese College Students' Initial Entrepreneurship in the Vision of the Product Value Chain

DOI

10.2991/icadce-17.2017.155How to use a DOI?

Keywords

the Enterprise Value Chain; the Product Value Chain; College Student; Initial Entrepreneurship

Abstract

Dislike the traditional enterprise value chain theory which focused on enterprise internal operation activities to find out its biggest interest point, the product valve chain theory put forward in this thesis focuses on the long process of products formation and movement so as to define which product value links to engage in, which is the most important and the first step to start a new business. Perfect combination of these two theories is necessary as to the medium and small enterprises because the combination can help enterprises correctly define their business scope first and direct enterprises to operate efficiently. According to college students' features, they must make such four correct choices as chain product, chain link, chain entrance time, chain partner so as to enhance initial entrepreneurship success ratio.

Copyright

© 2017, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Weidong Sun
AU  - Yanqing Song
PY  - 2017/05
DA  - 2017/05
TI  - Research on Success Ratio of Chinese College Students' Initial Entrepreneurship in the Vision of the Product Value Chain
BT  - Proceedings of the 3rd International Conference on Arts, Design and Contemporary Education (ICADCE 2017)
PB  - Atlantis Press
SP  - 637
EP  - 640
SN  - 2352-5398
UR  - https://doi.org/10.2991/icadce-17.2017.155
DO  - 10.2991/icadce-17.2017.155
ID  - Sun2017/05
ER  -