AI-Powered Assistance: A Case Study of the “Be My Eyes” Application from the Perspective of Ethical Entrepreneurship and Social Innovation

DOI

10.2991/978-94-6239-711-8_22How to use a DOI?

Keywords

Artificial Intelligence (AI); Ethical Entrepreneurship; Social Innovation; social responsibility; Accessibility; Be My Eyes

Abstract

Artificial Intelligence (AI) technologies are increasingly integrated into social and entrepreneurial ecosystems, transforming the way individuals with disabilities interact with their environment. This rapid integration raises important ethical considerations related to data privacy, algorithmic bias, informed consent, and the social responsibility of technology developers.

This paper presents a case study of Be My Eyes, an AI-assisted mobile application designed to support visually impaired individuals by connecting them with sighted volunteers and automated vision tools. The study investigates how this platform embodies the principles of ethical entrepreneurship and social innovation, offering a sustainable model for inclusive technological development.

Drawing on academic literature from AI ethics, accessibility design, and digital entrepreneurship, the paper analyses the evolution of Be My Eyes from a volunteer-based service to a hybrid system incorporating OpenAI’s visual recognition model, while examining issues of transparency, accountability, and user autonomy.

The findings suggest that ethical entrepreneurship in the context of AI requires not only technical excellence but also a strong commitment to governance practices that ensure equitable access, responsible data management, and regulatory awareness. The Be My Eyes initiative demonstrates how responsible innovation can enhance human dignity, foster independence, and promote social inclusion in the digital age.

Copyright

© 2026 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Noureddine Belaghlem
AU  - Sara Abdelli
AU  - Radia Meghazi Larafi
PY  - 2026
DA  - 2026/06/24
TI  - AI-Powered Assistance: A Case Study of the “Be My Eyes” Application from the Perspective of Ethical Entrepreneurship and Social Innovation
BT  - Proceedings of the International Conference on Artificial Intelligence Applications in Business Administration in MENA Region (ICAIABA 2026)
PB  - Atlantis Press
SP  - 229
EP  - 239
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-711-8_22
DO  - 10.2991/978-94-6239-711-8_22
ID  - Belaghlem2026
ER  -