Proceedings of the International Conference on Artificial Intelligence Applications in Business Administration in MENA Region (ICAIABA 2026)

International Conference on Artificial Intelligence Applications in Business Administration in MENA Region (ICAIABA 2026)

šŸ“Biskra, AlgeriašŸ—“ļø 13-14 April 2026
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41 articles
Proceedings Article

Peer-Review Statements

Djouhara Agti, Salim Bitam, Fateh Debla, Reguia Cherroun
All of the articles in this proceedings volume have been presented at the International Conference on Artificial Intelligence Applications in Business Administration in MENA Region] during [13-14 April, 2026ā€Ā in University of Biskra-Algeria-. These articles have been peer reviewed by the members of the...
Proceedings Article

Integrating Artificial Intelligence and Green Intellectual Capital to Foster Sustainable Development in Higher Education

Farid Ben Abid, Adel Boumedjane, Taieb Abdellaoui
This paper explores the integration of Green Intellectual Capital (GIC) and Artificial Intelligence (AI) as a strategic pathway for promoting sustainable development in Arab universities. Drawing on contemporary literature, the study develops a conceptual understanding of how the core dimensions of GIC—green...
Proceedings Article

What Competitive Advantage in the Era of Generative Artificial Intelligence?

Aissa Hireche
Since its emergence, strategic management has undergone continuous change and disruption. However, the advent of artificial intelligence (AI), and especially generative artificial intelligence (GAI), has brought about an unprecedented upheaval. GAI is not merely a technological advancement;...
Proceedings Article

Artificial Intelligence Ethics in Islamic Society: Towards an Integrative Approach between Maqasid al-Shariah and International Standards for AI Governance

Sofiane Fellah, Mebarka Bedarnia, Oulfa M’ziou
Artificial intelligence (AI) is rapidly reshaping economic and institutional life in Muslim-majority societies, yet prevailing governance frameworks, including UNESCO’s AI Ethics Recommendation and the NIST AI Risk Management Framework, remain grounded in secular normative assumptions that do not adequately...
Proceedings Article

The Controversy Over the Legal Personhood of AI

Messaoud Dehbi
One of the most distinctive features of the modern erais the enormous technological development. perhaps the most prominent manifestation of this development is artificial intelligence, a technology that many consider an opportunity to solve complex problems that humans have been unable to address effectively. ...
Proceedings Article

The Dark Side of Artificial Intelligence in the Workplace: Social Costs, Ethical Challenges, and the Role of Human Resource Management

Abdennacer Moussi
Artificial intelligence (AI) is increasingly becoming a major factor in business management. It is changing essential areas like human resource management (HRM), decision-making, and the improvement of organizational processes While these innovations are often seen as ways to boost efficiency, performance,...
Proceedings Article

Authorship (AI’s Version?)

Amal Benakcha, Chaib Mohamed Toufik
This paper examines, who owns authorship rights, humans or AI? based on theoretical prospective and on legal cases studies, by reading between the legal’s lines of authorship in this digital age. The last few years, we’ve stepped into a brand-new era, which called ā€œArtificial Intelligenceā€ this new term...
Proceedings Article

Explainable Artificial Intelligence for Inflation Forecasting with SHAP, Random Forest, and LSTM: An Application to Algeria

Nouara Boudouh, Bilal Mokhtari, Sihem Kerdoudi
Accurate inflation forecasting is crucial for effective policymaking, yet inflation dynamics often lack transparency. This study applies Explainable Artificial Intelligence (XAI) to analyze inflation in Algeria by combining SHapley Additive exPlanations (SHAP) with Random Forest (RF) and Long Short-Term...
Proceedings Article

Quantum-Enhanced Deep Learning for Financial Anomaly Detection

A Hybrid Theoretical Framework for MENA Financial Markets

Rayane Aggoune, Abdelhak Merizig
Financial markets in the MENA region face critical challenges in detecting anomalies within high-frequency trading and cross-border payment systems, where traditional machine learning approaches struggle with extreme dimensionality, class imbalance, and real-time constraints. This paper presents a theoretical...
Proceedings Article

The Extent of Artificial Intelligence Contribution to Determining Students Learning Behavior among Generation Z

Mohammedi Maouaheb, Biadhi Safa
This study aimed to examine the impact of artificial intelligence usage on students learning behavior by analyzing four main dimensions: information search and data collection, academic understanding and analysis, academic writing and editing, and summarization and knowledge organization. The study adopted...
Proceedings Article

Artificial Intelligence–Based Predictive Models in Human Resource Management and Their Importance in Developing Human Capital

A Systematic Review

Sofiane Mansouri, Kamel Mansouri
The domain of human resource management is witnessing rapid transformation driven by advanced developments in artificial intelligence technologies, especially predictive models, which have become a pivotal tool for supporting strategic decision-making and developing human cap ital. This study aims to...
Proceedings Article

Artificial Intelligence and Big Data Analytics in Financial and Administrative Auditing: Toward a Smart and Predictive Control System

Sirine Sabah
The integration of Artificial Intelligence (AI) and Big Data Analytics into financial and administrative auditing is fundamentally transforming traditional control systems. This paper explores how these technologies enhance audit accuracy, efficiency, and transparency through the use of machine learning...
Proceedings Article

Artificial Intelligence and Logistics in Algeria: Empirical Insights and Strategic Pathways for Sustainable Trans-formation

Cheriti Yasmine, Lalaoui Amor, Melzi Zohir
The intersection of artificial intelligence (AI) and logistics is transforming how nations design, optimize, and govern their transport and supply chain systems. In emerging economies, particularly within the Middle East and North Africa (MENA) region, this digital shift is increasingly recognized as...
Proceedings Article

Radical Transformations in Business Management in Light of the Artificial Intelligence Revolution between Opportunities and Challenges

Faouzia Hagain, Anhar Chabbi
This study aims to clarify the concept of Artificial Intelligence (AI) and its transformative impact on business across multiple sectors. By examining AI applications in economic institutions, the research highlights key areas where AI enhances performance, including marketing, productivity, accounting,...
Proceedings Article

The Role of Artificial Intelligence in Automating and Managing Blockchain-Based Supply Chain Transactions in MENA Countries

Asma Houfani, Mohammed Lanani
This paper explores the role of Artificial Intelligence (AI) in automating and managing blockchain-based supply chain transactions in MENA countries (Middle East and North Africa), a region undergoing rapid digital transformation in trade and logistics. It examines how AI enhances blockchain systems...
Proceedings Article

Artificial Intelligence in Audit Practice: Evaluating ChatGPT’s Role in Analytical Procedures Under Algerian Auditing Standard 520

Amara Amine
The field of financial auditing is undergoing a profound transformation driven by the rapid advancement of artificial intelligence technologies, particularly large language models such as ChatGPT, which have demonstrated advanced capabilities in analyzing financial data and identifying logical relationships...
Proceedings Article

Simulation-Driven Predictive AI for Printer Repair Services: A Proactive Ticket Resolution Approach

Samia Zouaoui
This study presents a predictive, artificial intelligence–driven ticket resolution framework aimed at improving customer service efficiency within the printer maintenance domain, a critical technical sup-port area for both organizational and individual users. Owing to the limited availability of reliable,...
Proceedings Article

From CLV to Action: A Lightweight Framework for Omnichannel Automation and Budget Allocation in SaaS

Zohra Nourhane Chebab, Yahia Boukerch
The increasing use of artificial intelligence (AI) in customer relationship management has enabled firms to automate interactions across multiple channels. However, many software-as-a-service (SaaS) companies struggle to align omnichannel automation and budget allocation with customer value, particularly...
Proceedings Article

From Data-Centric AI to Organizational Intelligence: Why Data Quality, Governance, and Human Oversight Determine the Success of AI Adoption in MENA Organizations

Khalida Zanouda, Khaled Rezeg
Artificial intelligence (AI) adoption is expanding across organizations worldwide, including those in the Middle East and North Africa (MENA). Yet many organizations continue to struggle to translate AI investments into sustained organizational value. This gap has drawn attention to factors beyond model...
Proceedings Article

The Impact of Artificial Intelligence on Customer Experience in E-Commerce Platforms: Evidence from Generation Z in an Emerging Market

Kadri Djamila, Bereksi Reguig Mehdi, Laredj Medjahed Safa
Artificial intelligence (AI) has become a key driver of digital transformation in e-commerce platforms, profoundly reshaping consumer–platform interactions. This study examines the impact of AI on customer experience within e-commerce platforms, with a specific focus on Generation Z e-consumers in an...
Proceedings Article

Trust as a Mediator Between AI Chatbot Characteristics and Customer Experience:

Insights from Algerian E-Commerce Users

Manel Rebbouh
This study examines how AI-powered chatbot characteristics enhance customer experience in Algerian e-commerce, with trust serving as a mediating mechanism. A cross-sectional survey of 164 chatbot users was analyzed using Pearson correlations and Baron and Kenny’s mediation procedure with Sobel tests....
Proceedings Article

AI-Powered Assistance: A Case Study of the ā€œBe My Eyesā€ Application from the Perspective of Ethical Entrepreneurship and Social Innovation

Noureddine Belaghlem, Sara Abdelli, Radia Meghazi Larafi
Artificial Intelligence (AI) technologies are increasingly integrated into social and entrepreneurial ecosystems, transforming the way individuals with disabilities interact with their environment. This rapid integration raises important ethical considerations related to data privacy, algorithmic bias,...
Proceedings Article

Assessing Entrepreneurial Cyber-Fragility in Algerian AI-Driven Startups

Abdelnacer Ben Abderrezak, Abderezzak Benzaoui, Safia Khalaf, Imane Namoune
This study aims at examining the emerging ecosystem of Algerian AI-driven startups. This sector is rapidly innovating, yet it is exposed to sophisticated digital threats. However, its development often outpaces robust cybersecurity frameworks. This fosters a condition termed entrepreneurial cyber-fragility....
Proceedings Article

Early Integration of Deep Learning and Neural Networks in Startups: Towards Co-Evolutionary Intelligence and Sustainable Competitive Advantage

Yacine Boubakeur, Yamina Guerfi
This study explores the early integration of deep learning and neural networks within startup environments, focusing on how these technologies can shape organizational intelligence and long-term competitiveness. The research aims to demonstrate the strategic value of embedding advanced AI methods from...
Proceedings Article

Factors Affecting Startup Survival and Failure: Evidence on AI and Advanced Technology Engagement from Algerian Ventures

Samia Benzaim
This study examines the survival dynamics of 96 Algerian startups, with particular attention to the role of AI and advanced technological contributions. Primary data were collected via an online survey, yielding a non-probabilistic sample due to the absence of an exhaustive official startup registry...
Proceedings Article

The Impact of Using AI Technologies in Migration Management Policies and Control of Borders on Sustainable Development within the MENA Region

Salima Benhassine
Artificial intelligence (AI) plays a crucial role in border control and protecting national security from all significant security threats. AI has been adopted in this field to detect migrant infiltration before they cross into other countries, analyze their data, and use proactive technological methods...
Proceedings Article

AI Readiness in MENA Organizations: Developing and Testing a Measurement Model (A Case Study of Guedila Company)

Nourhane Groun, Kamilia Izzrech
This study addresses Artificial Intelligence (AI) readiness as a key requirement for organizations aiming to adopt AI technologies effectively and responsibly, with a specific focus on the MENA region. Using quantitative exploratory approach, the research develops and empirically validates a context-aware...
Proceedings Article

Measurement of Organizational AI Exposure:

An AI-Assisted Comparative Approach in the Algerian Insurance Industry

Latifa Borni, Fella Achour, Liamine Falta
This study aims to measure and analyze the organizational AI exposure in two different Algerian insurance companies, SAA and Alliance, using a proposed conceptual framework within an AI-assisted comparative case approach to assess AI Exposure through three core dimensions: process, administrative, and...
Proceedings Article

Opportunities and Challenges of Integrating Financial Technology and Artificial Intelligence in Enhancing Financial Management Between the Theoretical Framework and the Practical Reality

Latifa Bekkouche, Oualid Meraghni, Zakaria Demdoum
This study aims to clarify the conceptual and practical framework of the use of financial technology (FinTech) and artificial intelligence (AI), and to ex-amine their contribution to improving financial management (FM) and en-hancing the performance of the business sector. The study adopts a deduc-tive...
Proceedings Article

The Role of Artificial Intelligence in Water Resource Management in North Africa: Challenges and Opportunities

Gamra Msellem, Achour Nacereddine
Given the water Scarcity Challenges facing North Africa due to climate change and population growth, which necessitate sound governance to prevent the excessive depletion of potable water, artificial intelligence (AI) has recently emerged as a crucial tool for improving the efficiency of water resource...
Proceedings Article

A Hybrid Cloud–Blockchain Architecture for Secure and Transparent BPM Application Composition

Sadok Lanani, Laid Kahloul, Okba Kazar
Business Process Management (BPM) systems are increasingly employed to automate and coordinate complex, multi-actor workflows across organizational boundaries. However, conventional cloud-based BPM solutions continue to face enduring challenges related to trust, data transparency, and auditability. This...
Proceedings Article

Explainable Dual-Attention Encoder–Decoder Model for Natural Gas Consumption Forecasting Using Algerian Hourly Data

Randa Ladlani, Samiha Ait Taleb, Abderrazak Sebaa
Natural gas consumption forecasting supports efficient energy management and resource planning in industrial environments. The proposed architecture combines an encoder–decoder structure with dual attention mechanisms — temporal and feature-level — alongside cyclical encodings and moving-average representations...
Proceedings Article

AI-Driven R&D Cost Reduction in Semiconductor Design: A Silvaco Case Study of Advanced Si:Sb-Bi/Alā‚‚Oā‚ƒ Devices

Azzeddine Charef, Amira Sbaihi, Chaima Benbrika, Hamza Trir, Yacine Aoun, Said Benramache, Khattra Mimouni
This work reports a computational optimization study of heavily doped (10⁻³) Si:Sb–Bi/Alā‚‚Oā‚ƒ heterostructures using AI-enhanced Silvaco TCAD simulations to address key material design trade-offs. A central challenge in this system arises from the inverse relationship between beneficial lattice strain...
Proceedings Article

Managing Tourism Decision Overload Through Generative AI: A Multi-Platform Comparative Study of an Algerian Destination

Zerouati Maouahib, Bencharif Karima
Generative artificial intelligence is increasingly integrated into online travel platforms to support trip planning, yet limited research examines how commercial implementations address tourism decision overload in practice. This study conducts a qualitative, multi-platform comparative analysis of generative...
Proceedings Article

Predicting Vendor Performance in Data-Scarce Environments: A Hybrid Deep Learning Approach

Nacereddine Bouriche, Messaoud Djeddou
In the era of Industry 4.0, the imperative for proactive vendor risk management is predicated upon the precise forecasting of future performance. Nevertheless, the deployment of sophisticated Deep Learning (DL) architectures such as Long Short-Term Memory (LSTM) networks remains markedly constrained...
Proceedings Article

The Impact of Artificial Intelligence on the Development of Digital Business Models and the Strategic Transformation of Family Businesses in the Middle East and North Africa Region: A Systematic Review of Recent Studies

Amir Hadfani
This study analyzes the impact of artificial intelligence on digital business model development and strategic transformation in family businesses within the MENA region through a systematic literature review (2020–2025). The findings confirm that AI functions as a strategic driver of operational efficiency,...
Proceedings Article

The Price of Prediction: Algorithmic Food Security and the Illusion of Control

Amine M. Benmehaia
Food security governance in import-dependent economies has shifted toward algorithmic anticipation, with forecasts guiding procurement and reserve decisions in staple food markets. This paper argues that this shift reflects a reordering of coordination signals rather than a purely technical gain in prediction....
Proceedings Article

Enhanced Hybrid Gaussian Quantum Particle Swarm Optimization with Adaptive Genetic Algorithm for Flexible Job Shop Scheduling

Mohamed Madassi, Imed Eddine Talhi, Sara Sabba
The Flexible Job Shop Problem (FJSP) is an extension of the classical job shop scheduling problem. It assigns each operation to a machine and sequences the operations on each machine with the aim of minimizing the maximum completion time of all operations. The FJSP is an NP-hard combinatorial optimization...
Proceedings Article

BreCAI: An AI-Powered Platform for Clinical Decision Support in Breast Cancer Diagnosis

Ranya Hadjadj, Abdelkrim Bouramoul, Djamel Benmerzoug
Invasive Ductal Carcinoma (IDC) is the most common and aggressive subtype of breast cancer, requiring early and reliable diagnosis to support clinical decision-making. This paper presents BreCAI, an AI-powered digital pathology platform designed to assist IDC diagnosis through an end-to-end workflow...
Proceedings Article

Delayed Investment Decisions in Renewable Energy under Uncertainty: A Deep Learning–Based Approach

Insaf Agram, Abdelhak Rais, Nacira Agram
We investigate a stochastic control problem for renewable energy capacity installation under uncertainty and implementation delay. Investment decisions are irreversible and subject to time-to-build constraints such as construction, regulatory approval, and grid integration. Electricity...
Proceedings Article

Ownership of AI-Generated Outputs and Their Implications for Traditional Intellectual Property Rules

Hadjab Ali, Laouar Badra
This article provides a comprehensive analysis of the challenges facing traditional legal frameworks of intellectual property in light of the rapid development of generative artificial intelligence systems. It highlights the inadequacy of the concepts of originality and human authorship in accommodating...