Proceedings of the 7th International Conference on Accounting, Management and Economics (ICAME-7 2022)

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Effect of Entrepreneur Capability on Competitive Advantage on MSMEs Makassar City Through Innovation Capability

Authors
Nurul Fadilah Aswar1, *
1Doctoral Program, Faculty of Economics and Business, Hasanuddin University, Makassar, Indonesia
*Corresponding author. Email: Ulfadilahaswar25@gmail.com
Corresponding Author
Nurul Fadilah Aswar
Available Online 29 May 2023.
DOI
10.2991/978-94-6463-146-3_33How to use a DOI?
Keywords
Entrepreneur capability; Competitive Advantage; Innovation Capability; Makassar City MMSMEs
Abstract

MSMEs contributes greatly to the economy of a country, including Indonesia. This research is to determine the effect of entrepreneurial capability on competitive advantage in MSMEs in Makassar City through entrepreneur capability as well as innovation capability. The methodology used in this research is a quantitative method. The samples used in this study were 85 MSMEs located in Makassar City. The data collection technique used was a questionnaire. Methods of data analysis using SmartPLS. The results of the study show (1) Entrepreneur Capability has a significant influence on the Competitive Advantage of MSMEs in Makassar City with a t-statistic value of 8.203 > 1.96 and a p-value of 0.000 < 0.05.; (2) Entrepreneur Capability has a positive-significant effect on the Competitive Advantage of MMSMEs in Makassar City through Innovation Capability with a value of 0.376 (positive value), a t-statistic value of 7.340 > 1.96 and a p-value of 0.000 < 0.05.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 7th International Conference on Accounting, Management and Economics (ICAME-7 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
29 May 2023
ISBN
10.2991/978-94-6463-146-3_33
ISSN
2352-5428
DOI
10.2991/978-94-6463-146-3_33How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Nurul Fadilah Aswar
PY  - 2023
DA  - 2023/05/29
TI  - Effect of Entrepreneur Capability on Competitive Advantage on MSMEs Makassar City Through Innovation Capability
BT  - Proceedings of the 7th International Conference on Accounting, Management and Economics (ICAME-7 2022)
PB  - Atlantis Press
SP  - 322
EP  - 330
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-146-3_33
DO  - 10.2991/978-94-6463-146-3_33
ID  - Aswar2023
ER  -