Research on Network Sales Development Plan Based on Big Data Neural Network

DOI

10.2991/978-94-6463-034-3_137How to use a DOI?

Keywords

MLP; Hierarchical; Clustering; Interaction Model

Abstract

In order to help Sunshine develop the sales plan based on the data, we first preprocess the data to prepare for the subsequent qualitative analysis of the model. Then it analyzes the relationship between the review and the reference values of other variables, and then further uses the multi-layer structure in the neural network, uses Star_ratings as the main variable, and calculates the relationship between some parameters and can be used as measures. Then select a hierarchical cluster to process the relevant data. With the help of Euclidean distance and Euclidean matrix, the most suitable variable is found, which can be used to track the similarity between different variables. Finally, a special model that uses time as an independent variable is created, and rating is used as a direct indicator of product reputation.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Lingyan Hu
AU  - Yumeng Dong
PY  - 2022
DA  - 2022/12/23
TI  - Research on Network Sales Development Plan Based on Big Data Neural Network
BT  - Proceedings of the 2022 3rd International Conference on Big Data and Informatization Education (ICBDIE 2022)
PB  - Atlantis Press
SP  - 1331
EP  - 1342
SN  - 2589-4900
UR  - https://doi.org/10.2991/978-94-6463-034-3_137
DO  - 10.2991/978-94-6463-034-3_137
ID  - Hu2022
ER  -