Proceedings of the 6th International Conference on Community Development (ICCD 2019)

Entrepreneurship Education Program: Analysis of Sorghum Products' Quality Parameters for Penetration of Potential Market

Authors
Endang Noerhartati, Yoyok Soesatyo, Toho Cholik Mutohir, Edy Mintarto, Soedjarwo, Moedjito, Lusy Tunik Muharlisiani
Corresponding Author
Endang Noerhartati
Available Online October 2019.
DOI
https://doi.org/10.2991/iccd-19.2019.47How to use a DOI?
Keywords
Entrepreneurship education program, sorghum products quality, potential penetration market, education learning models
Abstract
The research aims to analyze the quality parameters of sorghum products for penetration potential market in entrepreneurship education programs. The method used is quantitative research. The observation covers various aspects of excellence in every aspect of the entrepreneurial education learning model, the quality of sorghum products, and marketing aspects, followed by statistical analysis. The results show that 1) learning model of entrepreneurship education triggered activities/events and developed entrepreneurial competencies; 2) integrated learning models of entrepreneurship education improved efficiency and development of entrepreneurship; 3) the quality of sorghum products was determined by chemical analysis, rheology properties, physical properties, and organoleptic evaluation; and 4) the market penetration strategy of sorghum products were better understood by students through a series of practices, and group discussions and could be well formulated in business planning and entrepreneurship education.
Open Access
This is an open access article distributed under the CC BY-NC license.

Download article (PDF)

Volume Title
Proceedings of the 6th International Conference on Community Development (ICCD 2019)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
October 2019
ISBN
978-94-6252-803-1
ISSN
2352-5398
DOI
https://doi.org/10.2991/iccd-19.2019.47How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Endang Noerhartati
AU  - Yoyok Soesatyo
AU  - Toho Cholik Mutohir
AU  - Edy Mintarto
AU  - Soedjarwo
AU  - Moedjito
AU  - Lusy Tunik Muharlisiani
PY  - 2019/10
DA  - 2019/10
TI  - Entrepreneurship Education Program: Analysis of Sorghum Products' Quality Parameters  for Penetration of Potential Market
BT  - Proceedings of the 6th International Conference on Community Development (ICCD 2019)
PB  - Atlantis Press
SP  - 175
EP  - 178
SN  - 2352-5398
UR  - https://doi.org/10.2991/iccd-19.2019.47
DO  - https://doi.org/10.2991/iccd-19.2019.47
ID  - Noerhartati2019/10
ER  -