Research on Experiential Design of Automobile Exhibition Space

DOI

10.2991/assehr.k.200316.034How to use a DOI?

Keywords

experience design, exhibition space design, car showrooms

Abstract

In recent years, designers have shifted from focusing on the auto product itself to the connection between “cars” and “people”, mainly focusing on interactive and experiential designs. The variety of forms of the exhibition space design can arouse the interest of the visitors and mobilize the enthusiasm of the visitors to participate in the experience. This paper analyzes the characteristics of experiential design at home and abroad through literature research and field visits to Chinese and foreign excellent automobile exhibition spaces, and then explores relevant design strategies to provide design ideas and development possibilities and advantages for the future.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Junwen Luo
AU  - Kai Cao
PY  - 2020
DA  - 2020/03/19
TI  - Research on Experiential Design of Automobile Exhibition Space
BT  - Proceedings of the 4th International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2020)
PB  - Atlantis Press
SP  - 147
EP  - 150
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200316.034
DO  - 10.2991/assehr.k.200316.034
ID  - Luo2020
ER  -